Marketing Manager - Remote

Title: Marketing Manager
Salary: $100,000 - $120,000
Location: Remote (USA)

About Wobo AI

Wobo offers a comprehensive solution for job seekers looking to optimize their search and application process. Our platform creates a detailed profile based on your individual skills, experience, and career goals. We then leverage this profile to search the entire job market, analyzing listings and identifying the best matches for you.

Wobo automates the application process, saving you time and effort while increasing your chances of success. Our personalized approach ensures that your applications are tailored to each specific role, highlighting your most relevant qualifications and experience.

Based in the heart of NYC, we're a startup on a mission to transform the job search landscape. We're building a Maximum Viable Product (we like to think of Wobo with a bit more different!) with a small, dedicated team, and that's where you come in!

Job Summary

As our Marketing Manager, you'll be the driving force behind Wobo AI's brand awareness and user acquisition. You'll develop and execute marketing campaigns across various channels, including social media, content marketing, email marketing, and paid advertising. You'll be a key player in our growth as we launch Wobo and beyond.

Responsibilities

  • Develop and implement a comprehensive marketing strategy to support the launch and growth of Wobo AI's MVP
  • Define target audience segments and tailor marketing messages to their needs
  • Manage social media presence across various platforms, creating engaging content
  • Plan and execute email marketing campaigns to nurture leads and onboard users
  • Oversee paid advertising campaigns, optimizing for performance and ROI
  • Collaborate with content creators to produce high-quality marketing materials
  • Track and analyze key marketing metrics, reporting on campaign performance

Qualifications

  • 5+ years of experience in marketing, preferably in the SaaS or technology space
  • Proven track record of successfully developing and executing marketing campaigns
  • Strong understanding of digital marketing channels and tactics
  • Excellent communication, copywriting, and content creation skills
  • Data-driven mindset with experience in marketing analytics and reporting

Benefits

  • Competitive salary and benefits package
  • Opportunity to join a fast-growing startup and make a real impact
  • Work with cutting-edge AI technology
  • Potential for stock options

Bonus Points

  • Experience with marketing automation tools and CRM platforms
  • Familiarity with SEO/SEM principles and best practices
  • Experience with mobile marketing strategies
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